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Wednesday 20.06.2018 | Name days: Rasa, Rasma, Maira

Rita manufactures bulk of its production for H&M

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AS Rita President Vladimirs Sazonovs

Knitted-goods factory AS Rita exports 98%-99% of its production, more than a half of it is manufactured for the Swedish clothing retail group Hennes&Mauritz (H&M), indicates the factory’s President Vladimirs Sazonovs.

The company’s manufactured production is sold at H&M shops, as well as at other brand stores throughout the world – Sweden, Norway, Finland, Denmark, Germany, Poland, Belgium, France, Great Britain, the Czech Republic, Slovakia, Romania, Italy, Portugal, Spain, United Arab Emirates, Turkey, China, Hong Kong, South Korea, Japan, America, Canada and a little bit in Russia, Sazonovs informs the agency LETA.

Among the above mentioned countries, the largest export markets are Germany (18%) and Great Britain (10%), followed by other countries. However, a small amount of the production is also realized in Latvia, mostly at Rita shops.

The Head of the enterprise also emphasizes the manufactured products for other brands are sold abroad with the label «Made in Latvia», as this is a condition set by AS Rita.

It is true – more than half of the production, sometimes even 70%, is produced particularly for H&M. I know, in theory, there should not be such situation that one contractor acquires from the company more than half of its production. Despite doubts, all these years, since we are working with H&M, the cooperation has been stable and transparent. At the same time, is should be considered where else in the world it is possible to find such a large customer in knitted-goods sector? Surely, there is such brand as Zara, yet it has its own network of producers, points out Sazonovs.

AS Rita started cooperating with H&M in 1994, the knitted-goods factory has begun recovering – roofs were repaired and other essential works carried out, new facilities were procured afterwards, and the employees’ wages were gradually raised.

The cooperation is based on mutual trust and transparency. If Rita has to increase prime costs due to some reasons, such step is validated with facts. Likewise, AS Rita ability to meet the contractor’s needs – that work is carried out quickly and efficiently – also determines the cooperation potential. The factory’s collaboration with H&M is very successful, because, for instance, we can be sure that the client transfers the necessary sum into our bank account on the day we sent out the production, affirms Sazonovs.

The knitted-goods factory AS Rita was established in 1924. At the present moment, it carries out knitting, colouring, finishing, sewing and manufacturing of clothes for women, men, and children.

Last year the company’s turnover increased by 20.2% – from 3.6 million lats in 2008 to 4.33 million lats in 2009.

In 2009, AS Rita profit was 91 757 lats, while in 2008 the company suffered losses at the extent of 313 353 lats.

The company’s turnover in 2007 was 5.09 million lats and profit – 83 412 lats.


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