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Tuesday 22.08.2017 | Name days: Rudīte, Everts
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Usability and User Experience UX Riga 2014 exhibition in Latvia

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Baltic news, News from Latvia, BNN.LV, BNN-NEWS.COM, BNN-NEWS.RUThe UX Riga 2014 exhibition will be held in Latvia for the first time February 20. This particular exhibition is dedicated to Usability and User Experience design solutions.

UX is an approach used by leading IT companies like Apple and Google to make their products user friendly and responsive. UX includes a number of solutions aimed at building client loyalty by improving their user experience of web and mobile applications, as well as IT systems, says UX Riga 2014 project lead Līga Lētiņa. This conference will include workshops and discussions on making internet portals, e-shops, e-services and other IT products more accessible and convenient to use for customers.

Presentations of leading European experts in the field of IT will be mixed with workshops and demonstrations:

Founder of Smashing Magazine Vitaly Friedman will hold a workshop (Responsive Web Design: Clever Tips and Tricks?) and present practical UX techniques, clever tricks and useful strategies one needs to be aware of when working on any responsive design project.

British e-commerce expert Mo Syed will hold a workshop on web users’ psychological behaviour models and how it is possible to increase customer involvement. Me Syed will also hold a workshop on how it is possible to increase sales and engagement through better design.

UX consultant and lecturer from Denmark Trine Falbe Larsen will tell about user-centric design process as a beneficial addition to business.

Cube Systems User Experience Architect Līga Lētiņa’s workshop will walk through the jungle of different usability and user testing methods.

CEO of Idea Code user experience consulting, research and design company Ramune Norkute will present a case study about the process and results of E-Services UX Methodology development.

This conference will gather e-commerce, self-service and e-channel managers, business managers, IT professionals and analysts, customer relationship managers, marketing specialists, web site content authors, designers, developers, students, and anyone interested in building their own web-based solutions for user needs and through it to promote their business.

Entrance ticket is EUR 50 and EUR 20 for students.

Ref: 103.109.109.7722


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