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Wednesday 08.04.2020 | Name days: Dana, Dans, Danute, Edgars
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Experts: Estonia and Lithuania cannot compete with major Latvian ICT companies

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Baltic news, News from Latvia, BNN-NEWS.COM, BNN-NEWS.RU

In order for Latvia to become an information and communication technologies (ICT) giant, this should be formulated as a national task. Despite it would be difficult for it to compete with India or China, Latvia does not at all lag behind other Baltic states that much, moreover, it is even more powerful in terms of software development and leading companies, experts of the sector told the business news portal BNN.

Latvia is a very small country, thus it is too much to say it is an IT giant, however, compared to Lithuanian and Estonian IT market, we do not look bad at all, says Komerccentrs Dati Group Board Chairman Aldis Gulbis.

He points out there are differences between all these markets and each of them has something others can benefit from. Estonians stand out with Skype and a common vision for future, while last year the Lithuanian «elite» started to work on attracting investments of major global companies by launching their offices in Lithuania. As a result of this, they attracted Barclays and also IBM opened its research center there, Gulbis says, adding that we should follow these trends.

Lattelecom Technology executive director Rinalds Sproģis points out Latvia could enter international markets as a partner of some other projects, ensuring solutions or services of its competent specialists. If we develop and carry out an innovative solution, it is likely to evoke interest of other countries as well, Sprogis says.

Baltic Data Head Aivars Arums agrees naming his own company as an example. The value added of the company is CD/DVDSoft+R or self recordable discs. We burn copying software to each CD and DVD, thus they are free of copyright, Arums indicates, stressing that copyright per a DVD comprises twenty santims. We produce 4 000 self recordable discs daily, which means we save 800 lats a day and 16 000 lats a month, moreover it is 192 000 lats per year. Besides that, we can also sell these discs abroad, because copyright, for example, in France is very expensive.

Gulbis considers Latvia stands out, because its ICT market is much bigger in terms of companies. He believes neither Lithuania, nor Estonia have companies to compete with Latvia in terms of software development and growth. There is a number of companies in Latvia we can be proud of: Tieto Enator, Accenture, Exigen Services, etc. Moreover, these companies employ much more people than the ones in Lithuania and Estonia, he says, adding that there are also many start-up companies with great future prospects.

Latvia’s ability to compete lies in the fact there were numerous mathematicians in the Soviet times. The intellectual potential in Latvia is huge, Gulbis points out, indicating that the geographical location of Latvia is advantageous as well. The expert notes that we are acquainted with German, Swedish and Russian mentalities. In addition, we are flexible as well and all this will be a great advantage of ours in future, because the world is shrinking but gaining knowledge simultaneously – international communication among different nationalities, races and social levels will grow tighter.

We will be demanded, if we manage to arrange the business environment and work on developing the competitiveness, instead of fighting for the existing one, he says.

Similalry, Sprogis stresses Latvian information and communication technologies companies should not focus on conquering foreign markets, because there are still many tasks and projects to carry out in Latvia.


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  1. Gunnar_A says:

    It is good that they have thought about it… however major work has to be invested to set up a promising industry.

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